The Practice of Public Relations
Author | : Fraser P. Seitel |
Publisher | : Prentice Hall |
Total Pages | : 0 |
Release | : 2014 |
ISBN-10 | : 0133083578 |
ISBN-13 | : 9780133083576 |
Rating | : 4/5 (78 Downloads) |
Book Synopsis The Practice of Public Relations by : Fraser P. Seitel
Download or read book The Practice of Public Relations written by Fraser P. Seitel and published by Prentice Hall. This book was released on 2014 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Pairing Fraser Seitel's unique, humorous voice with the most up-to-date case studies, interviews, news photos, and other techniques, the Practice of Public Relations is truly an "in-your-face" Public Relations textbook. The 12th edition continues the theme of giving readers the knowledge and skills they need to know to be successful in today's world of public relations --including heavy emphasis on social media and ethics.