Really Good Packaging Explained
| Author | : Rob Wallace |
| Publisher | : Rockport Publishers |
| Total Pages | : 272 |
| Release | : 2009-09-01 |
| ISBN-10 | : 9781610601849 |
| ISBN-13 | : 161060184X |
| Rating | : 4/5 (49 Downloads) |
Book Synopsis Really Good Packaging Explained by : Rob Wallace
Download or read book Really Good Packaging Explained written by Rob Wallace and published by Rockport Publishers. This book was released on 2009-09-01 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book, the second in the series following Really Good Logos Explained, addresses the elements of effective packaging vs. packages that aren’t successful and what makes a particular design more powerful or attention-getting than others.Four well respected design professionals—each of whom will specialize in the area of product packaging—evaluate the 300+ design examples in the book. Each author provides specific and to-the-point observations and critiques.
