Landing Page Optimization

Landing Page Optimization
Author :
Publisher : John Wiley & Sons
Total Pages : 480
Release :
ISBN-10 : 9781118234532
ISBN-13 : 1118234537
Rating : 4/5 (32 Downloads)

Book Synopsis Landing Page Optimization by : Tim Ash

Download or read book Landing Page Optimization written by Tim Ash and published by John Wiley & Sons. This book was released on 2012-03-29 with total page 480 pages. Available in PDF, EPUB and Kindle. Book excerpt: A fully updated guide to making your landing pages profitable Effective Internet marketing requires that you test and optimize your landing pages to maximize exposure and conversion rate. This second edition of a bestselling guide to landing page optimization includes case studies with before-and-after results as well as new information on web site usability. It covers how to prepare all types of content for testing, how to interpret results, recognize the seven common design mistakes, and much more. Included is a gift card for Google AdWords. Features fully updated information and case studies on landing page optimization Shows how to use Google's Website Optimizer tool, what to test and how to prepare your site for testing, the pros and cons of different test strategies, how to interpret results, and common site design mistakes Provides a step-by-step implementation plan and advice on getting support and resources Landing Page Optimization, Second Edition is a comprehensive guide to increasing conversions and improving profits.


Landing Page Optimization Related Books

Landing Page Optimization
Language: en
Pages: 480
Authors: Tim Ash
Categories: Computers
Type: BOOK - Published: 2012-03-29 - Publisher: John Wiley & Sons

DOWNLOAD EBOOK

A fully updated guide to making your landing pages profitable Effective Internet marketing requires that you test and optimize your landing pages to maximize ex
Landing Page Optimization For Dummies
Language: en
Pages: 345
Authors: Martin Harwood
Categories: Computers
Type: BOOK - Published: 2009-09-10 - Publisher: John Wiley & Sons

DOWNLOAD EBOOK

Turn landing pages into profits with the right tools Successful landing pages don't happen by accident, they follow a carefully crafted formula. If you want to
Website Optimization
Language: en
Pages: 495
Authors: Rich Page
Categories: Computers
Type: BOOK - Published: 2012-04-23 - Publisher: John Wiley & Sons

DOWNLOAD EBOOK

Step-by-step instructions for executing a website testing and optimization plan Website optimization is can be an overwhelming endeavor due to the fact that it
You Should Test That
Language: en
Pages: 389
Authors: Chris Goward
Categories: Business & Economics
Type: BOOK - Published: 2012-12-21 - Publisher: John Wiley & Sons

DOWNLOAD EBOOK

Learn how to convert website visitors into customers Part science and part art, conversion optimization is designed to turn visitors into customers. Carefully d
Website Optimization
Language: en
Pages: 394
Authors: Andrew B. King
Categories: Computers
Type: BOOK - Published: 2008-07-08 - Publisher: "O'Reilly Media, Inc."

DOWNLOAD EBOOK

Remember when an optimized website was one that merely didn't take all day to appear? Times have changed. Today, website optimization can spell the difference b