Issues in Operations Management and Marketing Interface Research

Issues in Operations Management and Marketing Interface Research
Author :
Publisher :
Total Pages : 184
Release :
ISBN-10 : 1124158324
ISBN-13 : 9781124158327
Rating : 4/5 (24 Downloads)

Book Synopsis Issues in Operations Management and Marketing Interface Research by : Liwen Chen

Download or read book Issues in Operations Management and Marketing Interface Research written by Liwen Chen and published by . This book was released on 2000 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt:


Issues in Operations Management and Marketing Interface Research Related Books

Issues in Operations Management and Marketing Interface Research
Language: en
Pages: 184
Authors: Liwen Chen
Categories:
Type: BOOK - Published: 2000 - Publisher:

DOWNLOAD EBOOK

Operations Management and Marketing Interface
Language: en
Pages:
Authors: Michelle M. H. Şeref
Categories:
Type: BOOK - Published: 2009 - Publisher:

DOWNLOAD EBOOK

ABSTRACT: This dissertation focuses on supply chain management (SCM) decisions under various marketing strategies in the Operations Management (OM) / Marketing
Managing Business Interfaces
Language: en
Pages: 333
Authors: Amiya K. Chakravarty
Categories: Business & Economics
Type: BOOK - Published: 2006-03-03 - Publisher: Springer Science & Business Media

DOWNLOAD EBOOK

Amiya Chakravarty is a big name in production manufacturing and Josh Eliashberg is a huge name in marketing. This is one of the first books that examines the in
Differentiation and Value Strategy
Language: en
Pages: 22
Authors: David Walters
Categories: Business planning
Type: BOOK - Published: 1997 - Publisher:

DOWNLOAD EBOOK

A Review of Choice Modeling in the Marketing-Operations Management Interface
Language: en
Pages: 31
Authors: Andres Musalem
Categories:
Type: BOOK - Published: 2017 - Publisher:

DOWNLOAD EBOOK

The operations management discipline has made substantial progress developing analytical models to help firms make tactical and strategic decisions (e.g., inven