Fuzzy Methods for Customer Relationship Management and Marketing: Applications and Classifications
Author | : Meier, Andreas |
Publisher | : IGI Global |
Total Pages | : 388 |
Release | : 2012-01-31 |
ISBN-10 | : 9781466600966 |
ISBN-13 | : 1466600969 |
Rating | : 4/5 (66 Downloads) |
Book Synopsis Fuzzy Methods for Customer Relationship Management and Marketing: Applications and Classifications by : Meier, Andreas
Download or read book Fuzzy Methods for Customer Relationship Management and Marketing: Applications and Classifications written by Meier, Andreas and published by IGI Global. This book was released on 2012-01-31 with total page 388 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book explores the possibilities and advantages created by fuzzy methods through the presentation of thorough research and case studies"--Provided by publisher.