Fundamentals of Marketing 2e
| Author | : Paul Baines |
| Publisher | : Oxford University Press, USA |
| Total Pages | : 404 |
| Release | : 2021-01-12 |
| ISBN-10 | : 9780198829256 |
| ISBN-13 | : 0198829256 |
| Rating | : 4/5 (56 Downloads) |
Book Synopsis Fundamentals of Marketing 2e by : Paul Baines
Download or read book Fundamentals of Marketing 2e written by Paul Baines and published by Oxford University Press, USA. This book was released on 2021-01-12 with total page 404 pages. Available in PDF, EPUB and Kindle. Book excerpt: Based on the bestselling Marketing by Baines, Fill, Rosengren, and Antonetti, Fundamentals of Marketing is the most relevant, concise guide to marketing, combining the most essential theories with a global range of practitioner insights.
