Comparing Charismatic Leaders’ Communication Styles

Download or read book Comparing Charismatic Leaders’ Communication Styles written by Tim P. McMahon and published by Taylor & Francis. This book was released on 2024-08-28 with total page 99 pages. Available in PDF, EPUB and Kindle. Book excerpt: In examining the presidencies of Barack Obama and Donald Trump, and by extension their communication styles, this book provides a foundation for understanding charismatic leadership and its potent effect on followers. The book identifies each leader’s charismatic leadership attributes, focusing specifically on communication and impression management. It presents a qualitative collection of leader observations and outcomes based on publications and audio and video recordings. By examining two distinctly different leaders, each with evidence of effective, if controversial, outcomes, it shows a spectrum of approaches to mobilizing followers. This book is suited to students and readers interested in leadership studies, leadership communication, and persuasion.