CIM Coursebook 03/04 Strategic Marketing Management
Author | : Helen Meek |
Publisher | : Routledge |
Total Pages | : 303 |
Release | : 2012-10-02 |
ISBN-10 | : 9781136009938 |
ISBN-13 | : 1136009930 |
Rating | : 4/5 (38 Downloads) |
Book Synopsis CIM Coursebook 03/04 Strategic Marketing Management by : Helen Meek
Download or read book CIM Coursebook 03/04 Strategic Marketing Management written by Helen Meek and published by Routledge. This book was released on 2012-10-02 with total page 303 pages. Available in PDF, EPUB and Kindle. Book excerpt: Each coursebook includes access to MARKETINGONLINE, where you can: * Annotate, customise and create personally tailored notes using the electronic version of the coursebook * Receive regular tutorials on key topics * Search the coursebook online for easy access to definitions and key concepts