Intended for scholars and professionals interested in cross- and multicultural research into the mechanisms of the social influnce process.

This book provides a diverse collection of studies reporting the effects of social influence processes in multiple cultures at both the universal and culture-sp

First Published in 2015. Routledge is an imprint of Taylor & Francis, an Informa company.

This textbook on communication is directly relevant to a multiplicity of research areas and professions. This revised edition has been expanded to include furth

This new handbook presents, synthesizes, and integrates the existing knowledge of methods, theories, and data in attitudes. The editors' goal is to promote an u