Annotation Napoli examines the ongoing redefinition of the industry-audience relationship by technologies that have moved the audience marketplace beyond tradit
Whether we are watching TV, surfing the Internet, listening to our iPods, or reading a novel, we are all engaged with media as a member of an audience. Despite
“a simple yet excellent overview of the multilayered path of audience research, tracing its evolution over the last century…” European Journal of Communic