With a strong emphasis on professional practice and the day-to-day realities of working in sports and entertainment, the book covers all the core functional are
Sports Publicity offers unique, practical insight to the oft-overlooked but vastly important aspect of effective public relations within a sport organization. W
Sport Public Relations, Third Edition With HKPropel Access, offers a comprehensive examination of the value and practice of public relations in sport. Extensive
Sports Media covers reporting, anchoring, and production, and offers thorough descriptions of the sports reporter and anchor's function in sports journalism. Th
Effective communications are essential for all sport organizations. In this fully revised and updated third edition of his ground-breaking guide to communicatio