The Internet didn’t kill TV! It has become its best friend. Americans are watching more television than ever before, and we’re engaging online at the same t
This book constitutes the refereed proceedings of the 5th European Conference on Interactive Television, EuroITV 2007, held in Amsterdam, The Netherlands, May 2
Since the beginning of broadcasting, radio and television producers have pushed their shows to audiences in controlled environments that end in a discrete and q
Developing usable, useful, and appealing solutions for the customer or user experience requires customization according to specific users' needs amidst frequent
As patterns of media use become more integrated with mobile technologies and multiple screens, a new mode of viewer engagement has emerged in the form of connec