The Indian domestic market for organic food has been developing dynamically over the past few years. This study presents wide-ranging insights into the current
This book aims to identify the challenges presented by current urban environmental governance practices in fast growing Indian cities, to propose changes to the
Case Studies on Food Experiences in Marketing, Retail, and Events explores approaches for creating ideal food shopping and consumption experiences, and the chal
The marketing of organic products is viewed as a significant link between the production side of the business and the consumers, thereby facilitating the distri