"Keep It Simple Selling" is all about shortcuts! Let's make selling cars easier. . . Let's make selling trucks faster. . . And for heaven's sake, let's make it

The four-time Super Bowl champ and Emmy-winning co-host of "Fox NFL Sunday" shares his thoughts on how to tackle life's most complicated problems.

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In an era of mixed media messages, in which brands are extended to the breaking point and marketing theories compete for attention, it is difficult to create ef