Harry Potter and the Millennials tells the fascinating story of how the team designed the study and gathered results, explains what conclusions can and cannot b

A national survey of college students reveals connections between political opinion and popular culture. Without a doubt the Harry Potter series has had a power

Contemporary myths, particularly science fiction and fantasy texts, can provide commentary on who we are as a culture, what we have created, and where we are go

The generation of readers most heavily impacted by J.K. Rowling's Harry Potter series--those who grew up alongside "the boy who lived"--have come of age. They a

The publication of the Harry Potter series in the United States coincided with the coming-of-age of its main target audience, the millennial generation. Harry P