Joseph Nye coined the term "soft power" in the late 1980s. It is now used frequently—and often incorrectly—by political leaders, editorial writers, and acad

The dynamics of transatlantic relations in the twenty-first century have been shaped by an American preference for the exercise of its considerable 'hard power'

This book explores the phenomenon of soft power in international relations. In the context of current discourses on power and global power shift s, it puts forw

Our ideas about national security have changed radically over the last five years. It has become a political tool, a "wedge issue," a symbol of pride and fear.

The Future of Power examines what it means to be forceful and effective in a world in which the traditional ideas of state power have been upended by technology