"This book provides researchers readers with a synthesis of current research on developing countries experience with e-commerce"--Provided by publisher.

This book would enable students, academics and practitioners to develop a thorough understanding on how to address service marketing issues and problems in a va

Despite the growing importance of the global emerging market (GEM) for the world’s business, economies, and politics, it has received a relatively scant amoun

This publication assesses the impact of COVID-19 on e-commerce and digital trade. While the pandemic caused a sharp deceleration in economic activity, it also l

Business managers in developing countries would find in this volume a solid background to e-commerce at large, and to its significance within a wider framework