This book provides approachable and insightful chapters that summarize state-of-the-art thinking and research on alliances and networks. Contributions by leadin

'Collaborative Advantage offers the perfect recipe for successful businesses that improve lives' -- Ben Cohen and Jerry Greenfield, co-founders of Ben and Jerry

'Collaborative Strategy' is an innovative approach to evaluate, forge and manage partnerships & alliances. The book defines the principles that help to build a

Bonus web content includes a PowerPoint presentation on CSR and short video clips." to: "Bonus web content includes a PowerPoint presentation on CSR implementat

What people are saying about The New How "How are you going to get rid of your Air Sandwich if you don't even know what it is? Provocative and practical at the