Co-op Advertising Programs Sourcebook

Co-op Advertising Programs Sourcebook
Author :
Publisher : National Register
Total Pages :
Release :
ISBN-10 : 087217879X
ISBN-13 : 9780872178793
Rating : 4/5 (9X Downloads)

Book Synopsis Co-op Advertising Programs Sourcebook by : National Register Publishing

Download or read book Co-op Advertising Programs Sourcebook written by National Register Publishing and published by National Register. This book was released on 2000-09-01 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:


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Manufacturers in virtually every field offer billions of dollars each year to finance co-operative advertising campaigns. This shared approach to advertising he