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Do you really understand what business value is? Information technology can and should deliver business value. But the Agile literature has paid scant attention
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This book uses a system-based approach to decipher and organize the concepts and conclusions relevant for creating and capturing value in business. It develops
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Do your salespeople feel under extreme pressure to retain accounts or gain new business at any cost? If so, you may be leaving big money on the table. Consider
The Personal MBA
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Master the fundamentals, hone your business instincts, and save a fortune in tuition. The consensus is clear: MBA programs are a waste of time and money. Even t
Value First then Price
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Winner of the Overall Case Award 2014 The Case Centre best selling case 2013 - 2017 Value-based pricing—pricing a product according to its value to the custom