This book covers cross-border strategies to understand and profit from intellectual property. It starts with a basic overview of IP before focusing specifically
A new look at the strategic and managerial issues surrounding intellectual property (IP) and international commercialization in the international market. An upd
The definitive guide to intellectual property for business managers How can a product of the mind—an innovation, a song, a logo, a business secret—become th
This book covers cross-border strategies to understand and profit from intellectual property. It starts with a basic overview of IP before focusing specifically
In today’s knowledge-based global economy, most inventions are made by employed persons through their employers’ research and development activities. Howeve