Rethink your business for the digital age. Every business begun before the Internet now faces the same challenge: How to transform to compete in a digital econo
"An incredibly useful and valuable guidebook to the new consumer economy. Buy it. Learn from it. Succeed with it."--Jeff Jarvis, author of "What Would Google Do
A blueprint for reinventing the core of your business Value in the next phase of the digital era will go to those companies that don't just try digital but also
Why do only 30% of business transformation projects deliver on time, on budget and scope, realising the intended benefits while 70% fail? This book uncovers HOB
Become a Digital Master—No Matter What Business You’re In If you think the phrase “going digital” is only relevant for industries like tech, media, and