The newest edition of Successful Sport Management can be used in a variety of courses, from introductory courses in sport management to graduate school seminars

With an abundance of goods and services available to consumers in the sport industry, it can be difficult for products or organisations to stand out from the co

From the basic knowledge and skill sets of a sport manager to the current trends and issues in the sport management industry, this best-selling text provides th

This textbook describes the skill sets needed by the professional sports manager, and surveys the various subdisciplines within the sports management field. The