The secret weapon for business experts to ensure strategically creative results, this is an indispensable field guide to evaluating creative advertising, brandi
William DugganÕs 2007 book, Strategic Intuition, showed how innovation really happens in business and other fields and how that matches what modern neuroscienc
The Business Skills Every Creative Needs! Remaining relevant as a creative professional takes more than creativity--you need to understand the language of busin
A unique, inspiring guide to building business strategy from the president of Sequent Learning Network A key element of a successful business strategy is origin