As competition is increasingly taking place on a global scale, tourist destinations must act more like businesses than they have in the past. Development in the

Drawing upon empirical research and critical literature review, Smart Tourism Destination Governance: Technology and Design-Based Approach provides a comprehens

In today’s modernized society, certain technologies have become more applicable within many professional fields and are much easier to implement. This include

As hyper-personalization has yet to be perfected, developing hyper-personalized strategies presents a critical challenge; due to this, optimizing hyper-personal

Tourists frequently rely on social networks to provide information about a product or destination as a decision support tool to make adequate decisions in the p