Despite its rapid economic development, Japan lacks a large public relations industry and its role is viewed very differently from its Western counterparts. PR

Achieving your goals quickly and efficiently is both more difficult and more important in today’s hyper-globalized world. A new environment is being created b

Mass Communication in Japan offers a rare inside look at mass media in an information society intimately related to and infinitely different from our own. Anne

The contributors to this book demonstrate empirically how Japanese public opinion is formed amid strained Japan–South Korea relations. Studying public opinion

The Japanese media system is in a state of flux as a result of shifts in the digital economy, new audience metrics and declining print and broadcast revenues. T