The book challenges the notion that public relations in Europe is no more than a copy of the Anglo-American approach. It presents a nation-by-nation introductio

This volume is a major contribution to the trans-national debate on public relations research and communication management. It presents dominant concepts and fi

Exploring the implications of 10 years of data from more than 21,000 communication professionals across Europe, combined with case studies and interviews with s

Public Relations and Communication Management serves as a festschrift honoring the work of public relations scholars James E. Gruning and Larissa A. Grunig. Bet

The Future of Excellence in Public Relations and Communication Management brings together a stellar collection of public relations scholars to address the quest