An essential account of how the media devices we use today inherit the management practices governing factory labor This book argues that management is enabled
So you want to raise your media profile? Or you have to deal with journalists during a crisis? Written by two experienced political communicators, this short, p
Managing the Press re-examines the emergence of the twentieth century media President, whose authority to govern depends largely on his ability to generate publ
This volume is a handbook for PR professionals containing food for thought and recommendations of what to consider when planning and executing international pre
With a clear and fast-moving style, the Sixth Edition maintains its status as the foremost book on media relations in the corporate, nonprofit and government se