The only tectbook on contemporary issues which covers the arts and entertainment sectors, from social networking and Twitter, to reality TV and digital rights m

The only book on contemporary issues which covers the arts and entertainment sectors, from social networking and Twitter, to reality TV and digital rights manag

Following on from The Entertainment Industry: An Introduction, Entertainment Management takes the next step in the development of entertainment as a practice an

International Entrepreneurship in the Arts focuses on teaching students, artists, and arts managers specific strategies for expanding creative ventures that are

The relationship between the arts and marketing has been growing ever more complex, as the proliferation of new technologies and social media has opened up new