"This book offers the latest the field has to offer in research, methodologies, frameworks, and advances in the field of intelligent information technologies"--
As the hospitality industry continues to grow, managers and educators are faced with the task of preparing future hospitality professionals for a rewarding but
The growth of new technologies, internet, virtualization, and the globalization of production and consumption has given focus on new marketing strategies in the
Social media and emerging internet technologies have expanded the ideas of marketing approaches. In particular, the phenomenon of the internet in China challeng
In today’s global economy, social media and technological advances have changed the way businesses interact with their clientele. With new forms of communicat