This book examines the many ways in which innovative technologies represent a powerful development tool for the tourism and leisure sector and presents novel st

This book examines the many ways in which innovative technologies represent a powerful development tool for the tourism and leisure sector and presents novel st

This book explores a wide range of emerging cultural, heritage, and other tourism issues that will shape the future of hospitality and tourism research and prac

In order to respond to the dynamic changes taking place in the competitive world of tourism, marketing programs need to be constantly adjusted and updated to ta

This book brings together multi-disciplinary research and practical evidence about the role and exploitation of big data in driving and supporting innovation in