Not solely covering new products, Innovation Management focuses on new services and new business models; in doing so, it provides an introduction to new busines
Innovation Management provides 10 essential and practical tools to help innovators guide their ideas to marketplace success. Following the publication of the su
Innovation is the means by which organizations survive and thrive in uncertain and turbulent conditions. Innovation management has become a well-established fie
Offering a conceptual framework that integrates strategy, product, process and human resource research, this timely book interrogates these four critical and in
While innovation is widely recognised as being critical to organisational success and the well-being of societies, it requires careful management to ensure that