What is globalization? How have the world economies changed in recent years? What impact do these changes have on business and management practice? Through crea

This book explains not only why the world isn't flat but also the patterns that govern cross-border interactions.

Globalization of Business: Practice and Theory will give executives and business students a current, in-depth look at becoming globally competitive in today's c

Online business has been growing progressively and has become the major business platform within the past two decades. The internet bulldozed the development of

Identifies key themes in international business, looking ahead to the remaining years of the 1990s. Focuses on the changing role of the multinational enterprise