ENTREPRENEURSHIP: IDEAS IN ACTION 6E provides students with the knowledge needed to realistically evaluate their potential as a business owner. This text encour

"Entrepreneurship" takes students through the entire process of running their own business. Creating a business plan is covered extensively and there is a busin

Students today realize becoming a business owner is a career option. ENTREPRENEURSHIP: IDEAS IN ACTION 5E provides students with the knowledge needed to realist

A Triple Helix of university-industry-government interactions is the key to innovation in increasingly knowledge-based societies. As the creation, dissemination

Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core the