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Advertising to Baby Boomers
Language: en
Pages: 160
Authors: Chuck Nyren
Categories: Business & Economics
Type: BOOK - Published: 2005 - Publisher: Paramount Market Publishing

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Using familiar examples, Nyren advises how to change prescription drug advertising, discusses planned retirement communities and the ways that they can be made
Born at the Right Time
Language: en
Pages: 420
Authors: Doug Owram
Categories: History
Type: BOOK - Published: 1997-12-15 - Publisher: University of Toronto Press

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It is rare in history for people to link their identity with their generation, and even rarer when children and adolescents actually shape society and influence
What Did The Baby Boomers Ever Do For Us?
Language: en
Pages: 237
Authors: Francis Beckett
Categories: History
Type: BOOK - Published: 2016-03-22 - Publisher: Routledge

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First published in 2010, this book explores the legacy of the baby boomers: the generation who, born in the aftermath of the Second World War, came of age in th
Boomers
Language: en
Pages: 258
Authors: Helen Andrews
Categories: Political Science
Type: BOOK - Published: 2021-01-12 - Publisher: Penguin

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"Baby Boomers (and I confess I am one): prepare to squirm and shake your increasingly arthritic little fists. For here comes essayist Helen Andrews."--Terry Cas
To Have and to Hold
Language: en
Pages: 309
Authors: Jessica Weiss
Categories: Family & Relationships
Type: BOOK - Published: 2000-04-15 - Publisher: University of Chicago Press

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Drawing on interviews with American couples from the 1950s to the 1980s, Weiss creates a dynamic portrait of family and social change in the postwar era. She th