Inhaltsangabe:Abstract: Communication of global companies with the capital market is a very actual topic and becomes more and more important nowadays. A good co

The third edition of this major text in global communication has been fully revised to bring it up to date with advances in this dynamic field. Discussing major

The first book to offer a global look at the state-of-the-art thinking and practice in investor relations and financial communication Featuring contributions fr

• ... release reputation bearers from the burden of being constantly mo- tored and reduce the likelihood of government or public supervision and control. •