Social psychology attempts to understand, explain, predict and, when needed, change people's thoughts, feelings and behaviours. For a relatively young disciplin

This book explores what social psychology can contribute to our understanding of real-life problems and how it can inform rational interventions in any area of

3. Greater sensitivity to European work: We have can cut common experience so close to the bone. long felt very close to European social psychol In the present

`I think this is a wonderful book. The social psychological theories are exceptionally well presented for practical use. Anyone studying social psychology will

An introduction to how social psychological theories, methods and interventions can be applied to manage real-world social problems.